Jamie's Meeting 23-Jun-2020 (12:55 PM) Jamie Matczak: Good afternoon! (12:59 PM) Heidi Tomahawk: Hello! (01:00 PM) Loyal Library: love it (01:00 PM) Brandon: Howdy! (01:00 PM) Brandon: That poor dog! (01:00 PM) Joshua Klingbeil: Bailey's all... "don't bring me into this... it's embaressing..." (01:01 PM) Brandon: LOL! (01:02 PM) Gilman Staff: Hello🎉 (01:04 PM) Brandon: Will do! (01:06 PM) Anne Kuipers: on phone with patron (01:06 PM) Brandon: Thinking.......... (01:07 PM) Brandon: 20 I suppose, It was good enough for Connor McCloud in "Highlander" (01:16 PM) Jamie Matczak: https://superlibrarymarketing.com/ (01:22 PM) Joshua Klingbeil: I was thinking about this concept in a library... having anywhere from a handful to dozens of cardboard cutouts of "patrons" to place around the library to give it a sense of population... active patronage... https://www.bundesliga.com/en/bundesliga/news/borussia-monchengladbach-fans-pay-for-cardboard-cut-outs-charity-coronavirus-10911 (01:23 PM) Brandon: More photos to Facebook, & at least one new article each week for the local newspapers (01:26 PM) Joshua Klingbeil: tik tok tik tok tik tok ... (01:26 PM) Brandon: RRRIIIIIIINNNNNNNGGGGGG!!!!!!!!! (01:28 PM) Brandon: So many social media platforms to keep track of, its so easy to get left behind! (01:29 PM) Joshua Klingbeil: "What Happened to Snapchat?" https://medium.com/better-marketing/what-happened-to-snapchat-1fd93db02165 (01:29 PM) Gilman Staff: Posting updates on Facebook, trying to keep up with updates and learning the job of being new to the director's position while dealing with Covid's added challenges. It's been challenging while definitely expanding my skill levels on many levels. (01:31 PM) Brandon: I'm not much of a tweeter (01:35 PM) Demmer Library: Good point re: checklist. My marketing outlet checklist: (somewhat in order of priority) is: website, news releases (newspaper, radio, TV), Facebook, signage in front of library, posters around town, our own newsletter, YouTube, Instagram, then for hours/business info: Facebook, Google, Yelp, our local chamber. (01:37 PM) Demmer Library: Oh, and phone answering machine!!! (01:38 PM) Demmer Library: And all of this is the basis for scripts and FAQs for staff to use. (01:39 PM) Kim/Greenwood: Using canva for fun flyers; text of few words; newpaper updates. We made personal phone calls to patrons about curbside; those we know don't use social media/computers. Huge response and support from that. Having updated website posts and facebook posts is a success for me.. I watch 'that lady' that does youtubes on library marketing. She has great tips . Challenging/Feel frozen in learning new tech: : I can't even attempt to try online programs-there is no time. It seems like libraries do more online programs -it takes time to learn plus staff. What would be helpful for marketing? A magic wand. I feel we make a point do all we can to reach different populations. (01:46 PM) Demmer Library: Rhinelander story stroll is AWESOME!! (01:47 PM) Vicky: It has been a challenge to put a positive spin on the things we are not allowing access to in the library when we reopen. (01:52 PM) Rhinelander Library: Stayin in touch with patrons when your building isn't open. Patron constant contact (01:53 PM) Rhinelander Library: Yes, and creating library value to them when they cannot be here.